The Problem Everyone Had.
The Solution Nobody Built.
Until Now.
Dyver was founded on a simple belief:
Product data shouldn’t slow ecommerce down. It should power growth.
Our founding team spent years on the inside of ecommerce, running catalogs, managing supplier onboarding, and watching the same bottleneck appear everywhere.
Every new supplier meant weeks of manual work or an IT ticket. Every new marketplace meant reformatting data from scratch.
The prevailing wisdom was clear:
This can’t be automated.
We disagreed.
AI changed what was technically possible, and we built Dyver to prove it.
Our agentic AI designs a custom enrichment workflow for any data, from any source, in any format.
What once required a developer now takes a conversation.
We built the platform
we wished we’d had,
and we’re on a mission to make it available to every ecommerce team in the world.
Meet the Leadership
Dyver.AI is led by a team of ecommerce experts and SaaS builders who have spent decades transforming how products are sold, scaled, and managed globally.
Together, they’re building the AI infrastructure that makes product data intelligent, accurate, and effortlessly scalable across every channel.
“We're not just cleaning data, we're creating a new layer of intelligence for commerce. Dyver.AI exists to make product information flow as seamlessly as money or code.”
Octavian has spent 20+ years in SaaS and e-commerce, building and scaling technology-driven businesses and helping global companies turn operational complexity into scalable growth through intelligent automation.
As founder & CEO, Octavian leads the vision of transforming messy product data into structured, AI-ready intelligence that powers accurate listings and scalable commerce.
“We're building Dyver to solve the hardest problem in commerce: turning unstructured data into clean, actionable intelligence that scales.”
Michael has spent 20+ years building and scaling leading global commerce platforms, including Hybris, Elasticpath, and Spryker, where he helped define modular, API-first infrastructure for composable commerce.
At Dyver.AI, Michael leads product strategy and innovation, ensuring the platform’s AI-driven architecture remains flexible, scalable, and future-ready for enterprise and mid-market ecommerce operations.
He is also the author of the book AI-Powered Ecommerce — Elevating Customer Experiences, Optimizing Operations.
“The real challenge in AI isn't the model. It's the infrastructure behind it. At Dyver.AI, we're building the engine that makes intelligent automation actually work at scale.”
Claudiu brings 10+ years of software engineering experience, having built and led engineering teams across product-focused technology companies, with a strong foundation in scalable, production-grade systems.
At Dyver.AI, Claudiu leads the engineering team responsible for the AI-native platform, overseeing the architecture, development, and reliability of the systems that retrieve, normalize, and enrich product data at scale.
“Clear product information builds trust. At Dyver.AI, we structure it so businesses communicate better through every product page.”
Roxana supports Dyver.AI customers in navigating the operational side of product data, from understanding catalog issues to coordinating the steps needed to improve the way product information is managed and delivered.
Her focus is on making product information easier for businesses to maintain, adapt, and use where it matters most: across their e-commerce channels.




